“Site work for the project began in April 2025, and we’re thrilled to see Persimmon starting to take shape, with vertical construction beginning in  February,” said John Reyna, development manager at The Beach Company. “In collaboration with EMJ, CI Design, Larson Capital Management, and Bolton & Menk, the project is designed to enhance the community with a modern, amenity-rich living experience for today’s residents seeking convenience and quality of life.”

The 346-unit project will include apartments and townhomes, serving the Raleigh, Durham, and Chapel Hill communities, with a focus on employees within the Raleigh-Durham Research Triangle Park, one of the nation’s largest and fastest-growing employment hubs. The site is positioned between two of Central North Carolina’s most heavily trafficked corridors. To the north, Interstate 85 carries approximately 56,500 vehicles per day, while Interstate 40 to the south sees roughly 50,500 vehicles daily.  

Hillsborough is a vibrant area with a charming historic downtown area and is known for its scenic beauty, premier healthcare, arts offerings, , quality education, and an upscale dining scene. Persimmon is thoughtfully positioned in this thriving community to attract a diverse range of residents.

Amenities such as a resort-style saltwater pool, state-of-the-art fitness center, community club room, entertainment lounges, bicycle racks, picnic areas, and ample green space are designed to foster community engagement and an active lifestyle for Persimmon residents with lease-up beginning in December 2026.