The Beach Company recently unveiled a captivating mural at The Assembly, a community located in the heart of North Charleston’s lively Park Circle neighborhood. Known for its dedication to incorporating art into its projects, The Beach Company aimed to create a visual centerpiece that celebrates the dynamic character of the surrounding neighborhood while enhancing the property’s overall aesthetic.

“We envisioned The Assembly as more than just a property; we wanted it to be a destination that embodies the vibrant energy of Park Circle,” said Development Manager Tim Cotter. “Commissioning a mural was a natural extension of that vision, bringing art and design to life in a way that could be appreciated not only by residents but by the broader community as well.”

The Beach Company partnered with Girls Who Paint Murals, a Charleston-based team whose portfolio stood out for its bold, timeless and creative designs. Artists Alli and Christine not only understood the project’s design brief but also infused it with their own unique artistic perspective. Their final creation— a blend of geometric patterns and magnolia blooms—has transformed the space into a visual landmark.

“For Assembly, we were tasked with creating a mural that was bold and timeless that also represented the Lowcountry,” said Girls Who Paint Murals’ Allison Dunavant. “We merged a geometric design with large magnolia flowers to create something we thought satisfies these requirements. Magnolias are a staple of the local environment, and we include them in a wide variety of murals, but we have never created them at this scale! We really love the use of their size here and the contrast of the softer flowers with a sharper background of geometric shape.”  

The completed mural has been praised for its ability to balance boldness with elegance, serving as both a focal point for The Assembly and a reflection of Park Circle.

This mural exemplifies The Beach Company’s ongoing efforts to integrate art into its developments, reinforcing its commitment to creating spaces that inspire and engage the communities in which we serve. Through initiatives like this, The Beach Company continues to set a standard for innovative development that fosters meaningful connections between people, places and the arts.